Your Roadmap
Four phases from first diagnosis to ongoing growth. Every engagement runs this path.
I analyse the business end-to-end so the design phase starts from facts, not assumptions.
- Walk through your current operations, sales pipeline, marketing, and team workflows
- Map every tool you currently use — spreadsheets, SaaS subscriptions, manual processes
- Identify bottlenecks across operations, sales, marketing, delegation, and reporting
- Score each area and surface the highest-leverage opportunities
Deliverable: Bottleneck report + 90-day action plan you can act on independently.
The system gets designed on paper first. Nothing is built before you approve the blueprint.
- Choose the right tools for your team, budget, and existing stack (Notion, Coda, custom, hybrid)
- Architect the data model: entities, relationships, automation triggers, integration points
- Map every workflow — what enters where, who acts on what, what gets reported back
- Spec out custom software (web/mobile) and automation pipelines if needed
Deliverable: System blueprint, tool stack, and scoped build plan you sign off on before work begins.
Implementation. Iterative, with weekly check-ins so you see progress instead of waiting for the big reveal.
- Configure and populate your workspace — CRM, pipelines, SOPs, knowledge base, dashboards
- Build any custom software — web app, mobile app, invoicing, booking, internal tools
- Connect everything: API integrations, form-to-CRM webhooks, transactional email, briefing bots
- Launch, train your team, hand over documentation and SOPs
Deliverable: Live system, trained team, full documentation, and a working operating layer for your business.
Software systems decay if no one tends them. The maintain phase keeps yours evolving with the business.
- Monitor automations, fix breakages, adapt to API changes from third-party tools
- Add new features and integrations as you grow — new pipelines, new dashboards, new automations
- Monthly performance reports: what's working, what needs attention, where the bottlenecks moved
- Quarterly system reviews to keep the architecture aligned with where the business is heading
Deliverable: A system that keeps working, keeps improving, and grows with the business.